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Customer relationship management pdf in hindi. Develop understanding about customer relationship management concepts and frameworks and how these are applied to form relationships with customers and other internal and external stakeholders. Ace 005 an examination of principles methods and strategies for building collaborative buyer seller. Edition elsevier ltd 2009.
Course outline 2020 infosys344. The course will give you the knowledge and skills you need to know in relation to customer service business. Customer relationship management apadms 4255 course outline 1 york university faculty of liberal arts and professional studies administrative studies winter 2020 course apadms 4255 300 section m customer relationship management crm thursdays 1130 am to 230 pm.
With the advancement of software technologies significant progress has been made in designing and managing crm systems. Department of management amrita vishwa vidyapeetham kochi customer relationship management crm course outline 2017 19 introduction in todays corporate world staying competitive efficient and effective are key to being successful. In customer relationship management course you will get a clear outline on the process of developing an effective customer service strategy so that you can ensure excellent customer relationships.
This course examines customer relationship management crm and its application in marketing sales and service. By francis buttle 2. While there are a number of initiatives and programs a company will employ.
Course description customer relationship management crm is one of the most important components for sustenance and growth of an organization. Outline the importance of the steps in the service value chains. Wh various marketing programs help in acquiring the results are not alwa positive more so in case of customer retention.
Outline the concept importance of customer relationship management as well as the various methodologies involved with managing relationships with customers. These efforts envisage facilitating better customer. Companies try to acquire and retail customers so does competitors.
Effective crm strategies help companies align business process. 24 course aims and relationship to other courses the course aims to. The better the customer relation the easier it is to conduct the business.
Crm course outline by ashwini kumar rath course description customer relationship management crm is one of the most important components for sustenance and growth of an organization. Therefore success will depend on who does it better. Understand crm technologies the role of customer related databases and the successful delivery of crm outcomes.
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